Let’s face it—2025 feels like a fresh start for value investors. After years of tech-fueled hype, meme stocks, and rollercoaster volatility, many investors are returning to the roots of sound investing: buying solid companies at a discount and holding them long-term. That’s the essence of value investing.
If you’re tired of market noise and short-term speculation, this article is for you. We’ll dig into the top five long-term value stocks worth watching in 2025, the strategy behind choosing them, who they’re best suited for, and how to start building your own value-focused portfolio—without falling asleep mid-spreadsheet.
What Is Long-Term Value Investing, Anyway?
Before we get into ticker symbols, let’s talk philosophy.
Value investing is all about identifying stocks that are trading below their intrinsic value—their true worth based on earnings, assets, and growth potential. These companies might be temporarily out of favor, misunderstood, or operating in industries going through change. But value investors don’t chase the shiny; they look for the underestimated.
Long-term value investing, specifically, takes this approach with patience. Think years—not weeks. The goal? Ride out market noise and let fundamental strength win the day.
Who Is Long-Term Value Investing For?
This approach is ideal for:
- Patient investors who don’t panic at every headline.
- Financial minimalists who’d rather pick a few winners and hold tight.
- Retirement-focused individuals looking to grow wealth steadily.
- DIY investors who enjoy doing research and beating the market slowly but surely.
- Young investors who want to build wealth through compounding over decades.
If you’re someone who can keep your emotions in check and loves the idea of building something solid and enduring, this is your playground.
How We Chose These 5 Stocks
To find these stocks, we used a classic value-investing filter:
- Low or reasonable P/E (Price-to-Earnings) ratios.
- Strong free cash flow.
- Resilient business models.
- Competitive moats (a.k.a. something that gives them an edge).
- And most importantly, undervalued relative to intrinsic worth.
We also considered macroeconomic conditions in 2025: rising interest rates, global shifts in supply chains, energy transition, and technological disruption.
Let’s dive into the stars of the value world this year.
1. Johnson & Johnson (JNJ) – The Reliable Titan
If consistency were a stock, it would be Johnson & Johnson. With over 60 years of uninterrupted dividend increases, JNJ is the kind of blue-chip stock value investors love. The recent spin-off of its consumer health segment has sharpened its focus on pharmaceuticals and medical devices—high-margin areas with growing demand.
Why it’s undervalued: The stock faced short-term legal headwinds and underperformed in 2023–2024, creating a buying opportunity in 2025. Analysts believe the fundamentals are still strong, and its pipeline of medical innovations gives it growth potential.
Best for: Risk-averse investors looking for stability, especially those nearing retirement.
2. Intel (INTC) – The Chip Comeback Story
Intel may have lost its edge to AMD and Nvidia over the past decade, but it’s making a quiet comeback. With massive investments in U.S.-based chip manufacturing and government support for domestic semiconductor production, Intel is in a turnaround phase that value investors should be watching closely.
Why it’s undervalued: Compared to its peers, Intel trades at a discount in terms of P/E and price-to-sales ratios. While growth is slower, the company has robust assets and long-term potential if execution improves.
Best for: Contrarian investors who can stomach some volatility and believe in underdog turnarounds.
3. Pfizer (PFE) – The Forgotten Pharma Giant
Post-COVID, Pfizer’s stock lost its pandemic shine, and many investors moved on. But underneath the surface, it’s still a pharmaceutical powerhouse with a solid pipeline, strategic acquisitions, and a strong dividend yield.
Why it’s undervalued: The market has priced in a decline in vaccine revenue but ignored Pfizer’s diversified drug portfolio and its aggressive expansion into oncology and rare diseases. The P/E ratio is attractively low.
Best for: Income-focused investors who want a mix of yield and growth.
4. Alibaba (BABA) – The Global Bargain
Chinese tech stocks have been out of favor for a while due to regulatory risks and geopolitical tension. But Alibaba is still a monster in e-commerce, cloud computing, and logistics. As China stabilizes economically, BABA offers massive potential at a deep discount.
Why it’s undervalued: Its stock has been beaten down far below intrinsic value, with a P/E ratio much lower than U.S. tech peers. The company is also restructuring into a holding group, which may unlock shareholder value.
Best for: Adventurous global investors willing to accept geopolitical risk for long-term upside.
5. Berkshire Hathaway (BRK.B) – The Value of Value
No value investing list would be complete without Warren Buffett’s empire. Berkshire isn’t just a holding company—it’s a cash-rich behemoth with stakes in Apple, Coca-Cola, Bank of America, and a host of boring-but-profitable businesses like railroads and insurance.
Why it’s undervalued: Even with Buffett’s age raising succession questions, the underlying businesses remain strong, and the company’s disciplined capital allocation continues to deliver. It’s one of the most diversified “stocks” you can buy.
Best for: Anyone who wants a one-stop-shop value play, from beginners to pros.
How to Invest in These Stocks
You can go the direct route and buy shares through any major brokerage like Fidelity, Charles Schwab, or Robinhood. But for those who prefer a packaged approach, consider:
- Value ETFs: Vanguard Value ETF (VTV) includes many of the stocks listed above.
- Dividend ETFs: Schwab U.S. Dividend Equity ETF (SCHD) for income-focused value investing.
- Robo-advisors: Platforms like Betterment or Wealthfront allow you to choose a value bias in your portfolio allocation.
No matter your style, the key is consistency. Invest regularly, reinvest dividends, and stay calm when the market gets stormy.
Value Never Goes Out of Style
In 2025, value investing is quietly regaining ground. While others chase hot AI stocks or cryptocurrency moonshots, value investors are building wealth steadily—one overlooked gem at a time.
The five stocks listed here aren’t sexy. They don’t dominate Reddit threads or flash across CNBC tickers every day. But they are fundamentally strong, well-positioned, and attractively priced.
And as any wise investor will tell you: making money in the market isn’t about being loud—it’s about being right over the long haul.
So grab your notebook, do your research, and consider these stocks as your starting point. Because boring might just be the new brilliant.